
Garmajoba from Tbilisi, Georgia 🇬🇪
This week’s been equal parts progress and reflection. Very much like Georgia itself. Known for its breathtaking landscapes, ancient traditions and resilience, this place reminds me of the importance of perseverance. Whether in building its unique winemaking heritage (did you know winemaking started in Georgia?), balancing the old and the new, or standing strong amidst rapid change, I feel like we can a lot about the art of moving forward one step at a time from this extraordinary little country.
Some things I did this week
It was a steady-as-she-goes kinda week, work-wise.
We’re a couple of months in on one intranet programme and it’s all starting to take shape. That is, we now have the bare bones of a site and the first content. Getting to this point is always a hard slog but then progress feels really rapid from there on. There’s plenty still to do but I’m glad we’ve got here, and our deadline feels ambitious but achievable.
Over on our other major project we’ve switched to doing some content creation, to test our assumptions about templates and workflow. That should allow us to validate whether the functionality and site structure we’ve proposed will work in practice. Because scope is all well as good in theory but it’s only when you start to build things out that requirements really become clear.
Non-work things
I’m taking some time out this week to visit Georgia and Armenia, starting with the digital nomad hub of Tbilisi.
It’s been fun. Exploring a new city, visiting Georgia’s wine country, learning about (and eating a lot of) Georgian cuisine, and hiking in the stunning landscapes of the Caucasus mountains.
More on that when I get home, but for now here’s some pictures.



Travel
I’m back at my (remote) desk on Tuesday, but heading to Istanbul next week for the Global Marketing Summit there. The organisers have pulled together a fab line-up of speakers. If you’re going, do come and say hello.